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grafiscmo

07 de August de 2025

The future of steel is lighter when it’s sustainable.

Decarbonisation to enable efficient growth and unlock new markets.

ENERGY TRANSITION | STRATEGY

Background

One of the world’s largest steel companies needed to reduce its CO₂ emissions—without compromising competitiveness in an increasingly demanding market.

The challenge: to design a long-term decarbonisation strategy that integrates energy transition, operational efficiency, and sustainable growth—with technical feasibility and measurable financial returns.

How we did it

At The Bakery, we supported this industry leader in designing a robust sustainable growth strategy — structuring a renewable energy business model and driving cultural transformation through new revenue streams.

Innovation strategy:

Identified the key levers shaping the company’s future, with a focus on cultural transformation, operational efficiency, and new business opportunities.

Renewable energy:

Developed a model positioning energy as the foundation of the decarbonisation journey — factoring in internal capabilities and external market risks and opportunities.

Technical and financial modelling:

Built comprehensive 15–30 year scenarios to ensure the feasibility and resilience of the transition strategy.

Projected results:

50%

reduction in carbon footprint by 2030

12%

increase in estimated ROI through new operating models

US$10 bilhões

in potential market opportunities via sustainable products and services

A structured operating
model to execute the
decarbonisation strategy
with confidence

Major industries require bold, but realistic, strategies to turn emissions-intensive operations into leaders of a cleaner, more efficient, and future-ready economy.

CONTACT

The first step toward
innovation starts here

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